Like any startup, that is not led by a marketing founder, Dealsign struggled with SEO for a long time even though they have a product that can be bought and used self-service. It's hard for any small team to invest a lot of time elsewhere other than product or sales, but ignoring marketing can lead to growth challenges later on.
Read how we helped Dealsign boost Google visibility by 300% in 3 months by using AI-generated content, making SEO a sustainable channel for leads.
Disclaimer: Our tool and content have taken big leaps in 3 months so fresher content tends to outperform the content done with the old algorithm.
Background and problem
Dealsign is a digital contract management solution designed to streamline and enhance the process of creating, negotiating, signing, and managing business contracts in a B2B (business-to-business) context. It offers a range of features and tools to facilitate contract-related activities for various stakeholders, including sales, procurement, legal teams, growth companies, and startups.
Many founders know they need to invest more time and money in SEO but don't know where to start. Most start talking to SEO or content agencies only to realize that it's going to cost them upwards of $5,000. And the agency can promise to show results only after 6 months, which is not viable for many startups.
Dealsign's SEO had lagged for a long time because no new content was being published by the busy founding team, which led them to consider using AI for their content.
Why they chose us?
We showed Dealsign how easy keyword research and publishing content is within the platform. We also showed how they can publish even 100 articles in a day with the same quality as hiring a mid-level marketer, only 1/100th of the cost.
We made AIContentfy easy and affordable for entrepreneurs to get started with SEO without spending a lot of time on it.
The tool helped Dealsign find the most relevant keywords for their business, draft and write the content, and publish immediately to their Webflow through an integration.
What did we do and what results we saw?
We set out to publish 100 articles on topics in their niche such as "digital contracting" and then just waited. Publishing the article took less than a day because the platform suggests relevant keywords, and article titles, and handles all the meta descriptions and other SEO best practices.
After 3 months, they hit a 400% increase in their Google visibility (impressions) while traffic was up by 150% (impressions are always a leading indicator for traffic). They went from around 300 daily impressions to an impressive 1200 impressions (and it keeps increasing).
How they could do even better?
To grow your website traffic big time, you need much more content than just 100 articles. Dealsign would easily be able to 10x their results by publishing 100 articles a month AND building links which increases the site authority. However, every startup has a limited budget so you need to decide where it's best spent.
If you'd like to increase your website traffic, you can sign up for AIContentfy for free or you can consider a Done-for-you model where we do everything for you. Just email us at sales@aicontentfy.com.